Days Campaign | OBSERVED — Martino's Portfolio 2024

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Martin Elliott aka Martino is a designer based in Brooklyn, NY.

Graduating from MIT with a Masters in Architecture, Martino an architecturally trained designer with over 10 years of diverse experience in design across mediums and scales. Proficient in working with print media, website UX/UI, apparel, video, and furniture design, leveraging an eye for identifying key core components to build compelling concepts. Specializes in projects that offer a layered complexity, ranging from easily digestible to contemplative experiences and is driven by a passion for interrogating the relationship between brands, the built environment, and digital media.

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Music Alias: Other Nomad Soundloud

days Campaign

days Campaign + Event

Summer 2023

Employer: OBSERVED

Project Management | Design Lead
Concept
Graphic Design
Print and Digital Oversite

Event Curator
DJ

OBSERVED’s annual summer event was a couple months away. The website launch coinciding with the event created a perfect opportunity to develop a campaign to bring both visibility and traffic to the brand; ‘days’ was born.

Large format imagery of a serene forest was juxtaposed with bright yellow text that advertised OBSERVED’s slogan “From Earth For Earth '' with the dates July 29 as an invitation to the observer to investigate what ‘days' is all about.

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